Adobe MAX 2024 has wowed creatives worldwide with exciting new features and updates, making it easier and faster to design, edit, and produce stunning content. 

This year, Adobe introduced powerful tools to streamline workflows, boost collaboration, and deliver AI-driven features that make complex tasks feel simple. Here’s a rundown of the standout features Adobe unveiled this year.

Adobe Photoshop Just Got Even More Powerful

Adobe has rolled out exciting updates to Photoshop, making it easier than ever to create stunning images.

First up, Distraction Removal in the Remove tool got a big upgrade. Now, it can automatically detect and remove unwanted elements in your photos, like tourists or power lines, and smartly fills in the background so it looks natural.

Adobe has also improved its Firefly Generative AI tools, letting you take image creation to a new level. With Generative Fill and Generative Expand, you can add realistic details to images with more control over lighting, color, and composition. The new Generate Similar feature gives you multiple variations to choose from, helping you find the perfect look.

In the Photoshop (Beta), there are two exciting new features:

Photoshop Generative Workspace

This feature lets you explore multiple ideas fast using generative AI within Photoshop. Unlike other AI tools that make you wait and limit your options, Generative Workspace allows you to test multiple prompts at once and get image sets instantly. You can even reuse prompts and keep generating new images while previous sets are still processing. Once you find images you like, you can easily bring them into Photoshop for fine-tuning.

Adobe Substance 3D Viewer (Beta)

With this tool, you can now view and edit 3D files directly in Photoshop by adding them as Smart Objects, making it simple to integrate 3D content into your designs.

Generative AI in Adobe Premiere Pro

Adobe Premiere Pro is now making video editing easier with a new feature called Generative Extend. This tool uses generative AI to help you add extra frames to the start or end of your video clips. Whether you need a few more frames to complete a transition or to sync up cuts perfectly with the music, Generative Extend will seamlessly create those frames for you. It’s a great way to enhance your edits and make your videos flow better!

Upgrading Graphic Design Capabilities in Adobe Illustrator

Adobe Illustrator is improving vector design with several new features that make your work faster and more powerful.

Objects on Path in Adobe Illustrator

This feature lets you easily attach and move objects along any path in your designs, helping you arrange elements quickly.

Enhanced Image Trace in Adobe Illustrator

Now, you can turn hand-drawn images and raster graphics into editable vectors more accurately. This update makes it easier to edit your designs with fewer anchor points.

Mockup Feature in Adobe Illustrator

‍The Mockup feature is now available for everyone! You can create mockups for brand and apparel designs by placing your artwork on real-life images. Illustrator automatically adjusts your design to fit the curves and edges of the objects, making your presentations look professional.

New Generative AI Features in Adobe In Design

Adobe In Design is introducing exciting new generative AI features to enhance your design process!

Generative Expand and Text to Image

‍These tools allow you to edit images directly within your layout designs using AI, making it easier to create stunning visuals.

MathML Support

For those working on scientific or technical publications, InDesign now supports MathML, which helps you add math equations with improved visual quality and accessibility.

Export to Adobe Express

You can now export your InDesign documents to Adobe Express. This allows others you collaborate with to make minor adjustments while keeping the overall layout intact.

Capture Stunning Photos Faster with Adobe Lightroom

Adobe Lightroom is making it easier for you to enhance your photos with some exciting new tools:

Generative Remove

This feature is now fully available, making it simpler to remove unwanted objects from your photos with better selection and detection.

Quick Actions (Early Access)

This tool speeds up your workflow by suggesting edits that are tailored to your specific photo, which you can refine to your liking.‍

Content Credentials (Early Access)

You can now add your name, social media links, and a list of edits to your photos using a digital signature, helping to verify your work through the Content Authenticity Initiative.

Additionally, Lightroom includes several updates for smoother performance, more HDR support, and Smart Albums to help organize your work better. These enhancements make it quicker and easier to create stunning photos!

Create 3D Content Easily with Project Neo (Beta)

Project Neo is now in beta, offering a fresh way to create 3D content tailored for designers who usually work in 2D applications like Photoshop and Illustrator. This web-based app allows you to design and edit 3D shapes directly in your browser using familiar tools.

Here are some key features of Project Neo:

User-Friendly Interface

Easily create and modify 3D artwork with an interface you already know.

Endless Variations

Quickly experiment with different design options without making permanent changes, allowing for non-destructive editing.

Seamless Integration

You can open your Project Neo creations in Adobe Illustrator as vector files, making it easy to continue editing and incorporating them into your designs.

Collaboration Made Simple

Share a link to your artwork so team members can join you in the browser to collaborate on designs in real-time.

History Slider

Use the history slider to see a time-lapse of how your artwork came together, giving you insight into your creative process.

Transforming Video Editing with Adobe Firefly's Generative AI

Adobe has recently launched the Firefly Video Model, a new tool designed to enhance video editing using generative AI. After collaborating with the video editing community, Adobe developed this model to help creators work faster and more efficiently without compromising quality

Starting today, you can try out the Generate Video (Beta) feature in the Adobe Firefly web application. This tool allows you to create new video clips just by typing in text prompts. You can use it to:

• Communicate your creative ideas more clearly.
  
• Generate b-roll footage to fill in gaps in your projects.
  
• Add new elements to existing shots.

The Firefly Video Model is part of Adobe's commitment to providing safe and responsible AI tools that only use content they have permission to use. Dive into this exciting new feature and see how it can elevate your video projects!

Streamline Your Creative Process with Frame.io

Adobe's acquisition of Frame.io nearly three years ago has led to exciting updates for this top-tier creative collaboration platform. Frame.io has been seamlessly integrated into Adobe Creative Cloud apps like Premiere Pro and After Effects. Earlier this year, Adobe announced Frame.io Version 4 in beta, which offers a complete redesign aimed at helping teams customize and manage their creative workflows more efficiently.

Now, Frame.io Version 4 is officially available! With this updated platform, you can manage your entire creative process with ease. Here’s what you can do with Frame.io:

Build and Manage Workflows

‍Create tailored workflows that fit your team's needs.

File Transfer and Management

Easily upload and organize your files.

Streamline Review and Approval

Run efficient review cycles to get feedback quickly.

Secure Sharing

Share your work safely with clients and stakeholders.

Exciting New Features in Adobe Express

Adobe Express is the easy-to-use app included with most Creative Cloud memberships, allowing you to create everything from social media posts to videos and flyers, all in one place, whether you're on the web or your mobile device.

At the recent MAX event, several new features were announced for Adobe Express to enhance your creative projects:

Campaign Creation

‍Quickly generate all the content you need from a single design in just a few clicks.

Rewrite Tool

Easily rephrase, shorten, or change the tone of text in your designs to better fit your message.

Animation

Animate multiple elements like text, images, and shapes instantly. Adobe's AI will help manage the details for you.

Import from Other Apps

‍You can now import files from Adobe Photoshop, Illustrator, and InDesign, and even add photos directly from Lightroom.

1-Click Brand Setup

‍Recolor any image or illustration to match your brand in just one click. You can also create brand templates to keep your team’s work consistent. Plus, use the shared calendar feature to keep everything organized and on-brand.

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