There is a lack of accessible, accurate, and safe fitness solutions for women during and after pregnancy, compounded by widespread misinformation. Many women struggle to find suitable exercises that support their health at different stages of pregnancy and postpartum recovery. The challenge is to develop a digital platform offering expert-backed, personalized fitness routines that adapt to individual needs while ensuring long-term engagement and data security.
- User Adherence to Fitness Plans
- Misinformation and Misunderstanding
- Customization for Varied Fitness Levels
- Integration with Wearable Devices
- Privacy and Data Security
- User Retention and Engagement



